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HOW MUCH IS YOUR HOTEL GREEN?

We hear more and more about sustainable tourism and green structures for eco-friendly customers. Contact with nature, awareness of environmental impacts and reduction of waste, have now become the filters for finding the perfect accommodation for the...

TO BE OR NOT TO BE, THAT IS THE QUESTION! External Communication: content makes the difference

Being a green hotel just in words but not in deeds is a risk! An external communication not based on truthful facts transmits a wrong message and the truth - be sure - sooner or later will surface. Who ever heard of Green Washing? The phrase "gree...