FOUR LETTERS TO TURN THE TIDE OF THE HOSPITALITY SECTOR: L E E D

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FOUR LETTERS TO TURN THE TIDE OF THE HOSPITALITY SECTOR: L E E D

Everyday, 24/7: guest services are increasing as well as management costs. But it’s a bit obvious, isn’it? No, if you know the right tricks.

Hotel activity – one among the few businesses that by definition cannot afford a “break” – consumes a considerable amount of energy at the highest level, nonetheless, we are going to tell you the stategy to cut your costs.

LEED, Leadership in Energy and Environmental Design, is the most widely used green building rating system in the world, developed by U.S. Green Building Council (USGBC).

Conventional buildings that are outdated and poorly designed may not only be less efficient than green buildings, but also may result in negative impacts to employee productivity, such as increased employee absenteeism and sickness.

You won’t believe this, but green buildings with improved indoor environments typically have their occupants who are healthier, more productive and experience fewer sick days.

Around the world, demand for green hotels is rising. Today, LEED-certified hotels of all sizes are found in more than 40 U.S. states, 31 countries and five continents. It’s a movement sparked in part by guest choices. According to a recent TripAdvisor survey, nearly two-thirds of travelers reported plans to make more environmentally friendly choices over the next year. And while on vacation, 88% of travelers turned off lights when not in their hotel room, 78% participated in the hotel’s linen and towel reuse programme and 58% used recycling in the hotel.

In response, the firt step towards a new way of thinking, has been done by several companies such as Starwood brand, Virgin Hotels and Hyatt Hotels including LEED mandates and policies in their design and construction specs.

Even if you are not the owner of the establishment, a green lease aligns the financial and environmental goals landlords and tenants, unlocking higher building performance and overcoming barriers in traditional leases to achieve win-win strategies.

By including a handful of new or modified clauses that address energy efficiency and sustainability in a traditional lease, both landlords and tenants are able to save money, enhance operations and make buildings more healthy, comfortable and efficient.

The Green Goal Professionals have inspected some of these and was really able to see the enthusiasm with which the staff, the managers and the owners or shareholders support LEED, as it is not only the environment that it benefits.

According to USGBC, green buildings may:

  • Reduce energy use by 30%
  • Reduce carbon emission by 35%
  • Reduce water use by 30-50%
  • Reduce waste output by 50-90%
  • Boost employee productivity by 7-16%

The big hotel chain are ready for the green challenge, what about you? Being a market leader it’s all about anticipating your opponent’s next moves. Making little money too.

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